The most unnerving experience for a critically inquiring mind today is the overpowering regime of "truth" by repetition, a regime based on the habit of turning untruth into truth simply by uttering a proposal at a frequency exceeding by several orders of magnitude the number of occasions to refute it. It's a matter of quantity trumping quality. Combine this with an uncontrolled explosion of supposed rights, and what you get is large-scale corruption in the service of greed. Avaritia for all, ranging from privileged access to sought after jobs for women to billions in indulgence payments to unecological ecologists.
It simply pays to be bigoted.
The reason this case is so important is because it very nearly didn't happen. Though environmental activists like Michael Mann, James Hansen and Al Gore often like to claim that their enemies are in the pay of Big Oil, the truth is the exact opposite.
Few corporate entities pump quite so much money into environmental causes as the Big Oil companies - Shell sponsored the Guardian's environment pages; BP invested heavily in renewables as part of its Beyond Petroleum rebranding under the card-carrying greenie CEO Lord Browne - because for years they have been running scared of the green movement, because they're big enough to wear the additional costs of green regulation and because it suits them to "greenwash" their image.
What none of them seems to have learned is that when you pay Danegeld to your natural enemy it only makes him greedy for more of the same.
This is why we should all be applauding the decision by Chevron's CEO John S Watson ... to fight this case.
Make sure to read the article.